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Free the Hops: How a Small Grassroots Movement Brought Craft beer to Alabama

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In August 2012, consumers in Alabama will notice something new on the shelves in their grocery and specialty food stores. Starting next month, beer will be available in containers up to 25.4 oz, allowing for the sale of 22 oz and 750 ml bottles of beer. Craft breweries use these large format bottles to showcase seasonal, unique or limited-time offerings. While in most states, purchasing these beers requires nothing more than a trip to the store; in Alabama, an act of the legislature was necessary before these beers became available. This act, known as the Gourmet Bottle Bill, represented the culmination of over seven years of diligent work by Free the Hops. Continue reading »

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